How to Build a LinkedIn Business Strategy:Part 5 –Social Media Automation

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I Love Theme Parks

If I haven’t said it before,I’ll say it now,I love theme parks. Once you walk through the gates,you escape to far away lands like Jurassic Park,Harry Potter’s world or an African jungle. I guess part of me still believes in magic.

. . . →Read More:How to Build a LinkedIn Business Strategy:Part 5 –Social Media Automation

How To Build a LinkedIn Strategy –Part 4 –Building a Content Library

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In the last article we talked about what type of content you should provide on LinkedIn;relevant,consistent and current. Now let’s talk about how to gather the content.

Going to the Library

I love to go to the library. Honestly,I can spend hours walking through the stacks. . . . →Read More:How To Build a LinkedIn Strategy –Part 4 –Building a Content Library

Building a LinkedIn Strategy –Part 3 Three Tips for Good Content

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So far we’ve covered your presence,your fan strategy,next is the content you share.

Close Connections

Sharing content on LinkedIn is important because it’s how you stay in front of your connections on a regular basis. According to British anthropologist Robin Dunbar in Malcom Gladwell’s The Tipping Point . . . →Read More:Building a LinkedIn Strategy –Part 3 Three Tips for Good Content

Building a LinkedIn Strategy –Part 2

Okay now you have a complete personal profile,you’ve set up a company page and you’re feeling comfortable about navigating LinkedIn. Now it’s time to work on your Connection/Fan Strategy.

Step Two:Fan Strategy

Just sending and receiving invitations without any follow up activity will not help you grow your business. You need to think . . . →Read More:Building a LinkedIn Strategy –Part 2

Building a LinkedIn Strategy –Part 1

LinkedIn is a business tool. Just like any business tool,to be effective there needs to be a plan in place to use it.

Many business professionals set up a personal profile and then walk away. The accept invitations randomly. They don’t follow up or build relationships. It’s like going to a networking event,passing . . . →Read More:Building a LinkedIn Strategy –Part 1