What’s New On Facebook This Morning

Facebook has just re-added reach numbers to your posts.  They offered this information in the past,but it was always delayed.  Today I noticed as soon as I entered a post,I started gathering data.

Facebook Insights - People Reached per post

 

This is great information because now you can more easily track in real time when people are viewing your posts.  You can also see over time the average of people viewing your posts.

The other addition is the new Promote button.

If you haven’t noticed,not all your posts are given the same weight by Facebook.  What this means is not all posts show up in people’s New’s Feeds.  Some of it may have to do with third party applications,how often you post,how often your fan interacts.  I don’t know the exact formula,but personally I notice changes in my News Feeds where posts appear then disappear.

The promote button allows you to pay a nominal fee to make sure your posts appear in your fans News Feeds.  I’m not sure how I feel about this,but I can see the practical application for special events,etc.

Take a look at these new features and tell me what you think.

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Through The Eyes of An Inspired Entrepreneur

Through the eyes of an inspired entrepreneru

photo credit:heatedground via flickr

A few years ago I was talking to a truly Inspired Entrepreneur.

I’d just toured his facility.  We were standing outside talking about business.  He pointed the the neighborhood across the street.   “These are all my future customers,”he said.  ”I just need to figure out how to get invited for dinner.”

Viewing the world through the eyes of an Inspired Entrepreneur makes you think differently.  Nothing’s impossible for them.  Obstacle is a chance to move forward in a different direction,not give up.

Their glasses aren’t always rosy,but they sure put 3-D glasses to shame.

 

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What is an Inspired Entrepreneur?

What is an Inspired Entrepreneur

photo credit:katsrcool via flickr

Entrepreneurs are like artists.   They bring something to life that never existed before.

Like some artists there are entrepreneurs who dabble in business never following through on their ideas because they’re afraid to fail.  They may even go to work for another entrepreneur,yet their ideas are never fully realized.

Entrepreneurs become Inspired Entrepreneurs when their passion becomes infectious.

An Inspired Entrepreneur thinks beyond the balance sheet discovering new solutions to old problems.  They use both sides of their brain tapping into more potential than the average entrepreneur.  This allows them to see things differently,do things differently and create things differently.  They aren’t smarter than everyone else,they have less fear.

All entrepreneurs can become Inspired Entrepreneurs.  It just takes letting go of the ordinary.

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The Importance of Small Business Mentors

Why Mentors Are Important

photo credit:calsidyrose via flickr

Who’s Your Mentor?

I asked a client that the other week.  They looked at me funny.

“Our business is doing great.  Why do I need a mentor?”they asked.

I found it strange they didn’t think they needed a mentor.  We had an interesting conversation that I’m privileged to share here with their consent.

We talked about what a mentor was.  In their eyes it was someone older to answer questions.  They confessed in their corporate job,they were assigned mentors with dismal results. Their previous mentors talked more about themselves than their mentees.

I asked them what they thought the difference between a mentor and a coach was.  This stumped them.  They thought they were the same thing.

Ah-Ha Moment.

The difference had always been clear to me,but talking to my client I learned how easily these two roles can be confused.

A coach is a person focused on performance development of an individual.  There is usually a set goal and agenda for the meetings.  Think of a sports coach.  They work to enhance the performance of the individual to win the game.

The #1 benefit of working with a coach is increased performance.  There is a measurable difference between when you start with a coach and when you end.  The difference could be reflected in increased sales,productivity,organization or newly learned skills.

A mentor is a guide,usually more experienced who is focused on the entire individual not just on one area.  A mentor provides broader insights,suggestions and advice to their protege.  Think of a sports legend taking a rookie “under their wing.”

The #1 benefit of having a mentor is their experience.  They are your  guide,compass,and trouble shooter.  A mentoring relationship is usually a longer term relationship that can span entire professional careers

They Are Both Important.

Utilizing coaches and mentors for your professional development are both important.  Although it’s tempting to try and do it alone,you get much farther with less stress by tapping into the resources around you.

Can you think of a couple areas where you could benefit from a coach or a mentor?  I know I can.

Because of the isolation small business owners can experience,it’s even more important for you to seek out a mentor.

The Keys to Effective Coaching and Mentoring Relationships

In order for either relationship to be effective,you need to be willing to learn,able to accept feedback and most important share what’s not working.

Many of you many find being vulnerable like this intimidating.  I’m not going to lie,it can be.  Pouring out your struggles to another is admitting you can’t do it alone.  Hiding these facts,not asking the questions,or not sharing your true obstacles only hurt you.

I Admit…

In my career I’ve had some fabulous coaches and mentors.  They have shaped the way I do business today.

But I’m also always on the lookout for my next teachers.  When I don’t know how to do something or want to improve an area,I look for a coach.  As I grow,I also look for new mentors.  Those people who have done it before me and can help me along the path.

Something special for you.

As many of you know I already coach and teach small business owners,but starting in June I’m offering two mentoring slots for a minimum of 6 months.

This opportunity to work with me as your mentor is a free offer.  It will be a formal arrangement with an informal feel.  What that means is there will be some guidelines to our meetings,but you get to drive the format.

To be considered for this opportunity,all you need to do is submit the 2012 Life Simplified Mentoring Program Application including why you think I would be a good mentor for you.  The essays must be emailed to me no later than midnight eastern standard time on June 1st.  Winners will be contacted on June 4th via email.

For more information,check out the Life Simplified Website.

 

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Life Is A Journey With or Without GPS

Walking in circles
Ughh! My GPS wasn’t working.

I had to drive into Boston for a meeting.  I tried to plug the address into my GPS.  Nothing.  I tried again.  Nothing.

Missing the meeting because of a malfunctioning GPS wasn’t an option.  I looked at a MapQuest,figured out a route and headed on my way.

Afraid of Getting Lost

I was nervous.  How could I ever find my way through the narrow streets of Boston without my trusted guide telling me to turn right,turn left or make a legal U turn?  The knots in my stomach tightened as nervousness turned into fear when I thought about being late for the meeting.

To keep my nerves under control,I focused on what was right in front of me.  Traffic was heavy and needed my full attention.  I couldn’t worry about the Boston part until I was there.

“Life is a journey,not a destination.”

Today its easy to have your journey dictated to you by others.  Whether it’s driving directions from a GPS,how to videos on YouTube or how to market our business from an online course,you’ve may have stopped creatively problem solving in many areas of your life.

But,Life,as Emerson says,is all about the journey.  It’s not about the destination.  Once you arrive,the next piece of Life’s journey unfolds,as one of my clients shared about opening their business.

First all they wanted to do was to leave the corporate world and start their own business.  Once the business was up and running the destination became establishing regular clients.  After that it became adding their first employee.  Today it’s about growing their business nationally.

Each checkpoint was at one time a destination.  Once there,the vista opened and a new destination presented itself.

What if you turned off your GPS for a while?

What if you turned to your own inner instincts to guide your actions?  Does that make you nervous?  Do you trust your instincts?

The key is the same as when I was driving into Boston.  Stay focused on what is directly in front of you.  Pay attention to the details and signs on the side of the road.  If you get lost or are unsure if you’re moving in the right direction,ask for help/directions.  then get back on the road.

When you know your destination,the journey is about moving forward one step at a time.  Even with a bad sense of direction,you can still find your way,learn new things and meet helpful people along the way.

I made it to Boston.

Even without a GPS,I easily made it into Boston.  I followed the directions I had,my instincts,and asked for help when I needed it.

Try turning off your GPS for a while and see what you discover.

 

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