Building a LinkedIn Strategy –Part 3 Three Tips for Good Content

photo credit:zoetnet via flickr

So far we’ve covered your presence,your fan strategy,next is the content you share.

Close Connections

Sharing content on LinkedIn is important because it’s how you stay in front of your connections on a regular basis. According to British anthropologist Robin Dunbar in Malcom Gladwell’s The Tipping Point . . . →Read More:Building a LinkedIn Strategy –Part 3 Three Tips for Good Content

3 Simple Steps to Focus on Business and Stop the Drama

photocredit:jonnygoldstein via Flickr

I told myself,“Don’t spill the soup. Don’t spill the soup. Don’t spill the soup.”What do you think happened? I spilled the soup!

Does that ever happen to you? You tell yourself something you don’t want happen and WHAM exactly what you didn’t want to happen happens.

The Public . . . →Read More:3 Simple Steps to Focus on Business and Stop the Drama

Building a LinkedIn Strategy –Part 2

Okay now you have a complete personal profile,you’ve set up a company page and you’re feeling comfortable about navigating LinkedIn. Now it’s time to work on your Connection/Fan Strategy.

Step Two:Fan Strategy

Just sending and receiving invitations without any follow up activity will not help you grow your business. You need to think . . . →Read More:Building a LinkedIn Strategy –Part 2

Building a LinkedIn Strategy –Part 1

LinkedIn is a business tool. Just like any business tool,to be effective there needs to be a plan in place to use it.

Many business professionals set up a personal profile and then walk away. The accept invitations randomly. They don’t follow up or build relationships. It’s like going to a networking event,passing . . . →Read More:Building a LinkedIn Strategy –Part 1

What Don’t You Like? How To Identify Your Ideal Customer

phot credit:wonderlane via flickr

When I was at Starbucks,one of my favorite classes to teach was Communicating Coffee.

In the class the Starbucks employees (partners) learned how to properly brew coffee for the best taste,what coffee was all about and tasted coffee,lots of different coffees.

No matter how many classes . . . →Read More:What Don’t You Like? How To Identify Your Ideal Customer